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Market Insight And Operations Executive At Terragon Group

Date Posted: 18/Mar/2017
Deadline: 31/Mar/2017

Terragon Group - We pride ourselves as a new Media business focused on Africa. We have built a strong competence across the new media ecosystem comprising mobile, online and content. Within digital we understand the interplay between content and platform and we have business verticals that deliver on both components of the digital world.

Market Insight and Operations Executive

Job Description

  • The Marketing Intelligence & Operations Specialist at Terragon Group will focus on the development and implementation of market research plans and relationships to market research suppliers/ partners, he or she also does research for the Marketing unit and other units.

Duties & Responsibilities

  • To develop relevant research reports/ insights to drive lead generation & content marketing activities.
  • To project and manage outsourced research projects.
  • Drive all research and market intelligence initiatives for the unit.
  • Drive management and lead generation activities.
  • Provides consulting and interpretation of market and consumer/customer research data to the organization.

Requirements

  • Bachelor’s degree in Marketing, Economics, Statistics, or related field
  • Minimum of 2-5 years proven experience in both quantitative and qualitative methodologies.
  • Basic understanding and appreciation of AIDA activities.
  • Marketing analytics, evaluations & opportunities sizing
  • Must have passion for the Mobile Media Technology Business.

Job Skills:

  • Research Analysis
  • Insights Articulation
  • Project Management
  • Highly Analytical
  • Strong team player
  • Market Research Proficiency
  • Data Storyteller
  • Excellent Communicator
  • To explore internal transfer and strategy of the insights function in the business.

Applicants should send their CV's to[email protected]

Method of Application

Interested and qualified? Click the Apply now button to send your application

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