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Data Analyst At Airtel Nigeria

Date Posted: 25/Sep/2013
Deadline: Not Specified

 

Job Description

 

SUMMARY

 

Data analyst role focuses on:

1. Usage & Retention Campaigns Monitoring which includes providing intelligent customer base for U&R, Segment and product campaigns, generating target group and control group for each campaign, providing KPIs (MoU, Revenue, Top-up, Customer Numberand Balance) based report on each Retention Campaign, developing Customer Language Options for campaigns, determining the root cause of the campaign analysis trend per Segment and producing Continue/Discontinue Report.

 

2. Customer Analysis which includes providing customer behavioral analysis, Leg of Usage and aggregate usage analysis, tracking the interaction between bonus and paid MoU. Relate customers to the defined customer profiles and segments.

 

3. Reporting which includes providing daily, weekly and monthly Campaign Performance reports and management report.

 

4. Customer life cycle management and customer value management which includes updating the KPI performance of the new customers, existing customers and inactive customers, capturing the impact of the KPI performance of customers as they move in the different stage of the customer lifecycle and determining the impact of Retention Campaigns in the Customer  Lifecycle

 

5. Business Analysis which includes determining the relationship between usage & retention and marketing campaigns determining the factors affecting usage and inactivity trend, environmental scanning and report on the relationship between the environmental activities and usage trend

Desired Skills & Experience

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

 

EDUCATION AND EXPERIENCE

Requires any university degree, working Knowledge of SQL and data analysis skill with 3 yearwork experience (inclusive of NYSC experience) in data analysis. Telecommunications industry experience is an added advantage.

 

Other requirements:

  • Strong numeric ability
  • Surveys, research and Trending skills
  • Strong Interpersonal Skills & People Centric.
  • Good observatory skills
  • Can do spirit
  • Ability to multi-task
  • Ability to work under pressure

 

Company Description

Airtel Nigeria (Airtel Networks Limited), a leading mobile telecommunication services provider in Nigeria and a member of Airtel Africa Group, is committed to providing innovative, exciting, affordable and quality mobile services to Nigerians, giving them the freedom to communicate, rise above their daily challenges and drive economic and social development. The company made history on August 5, 2001 by becoming the first telecoms operator to launch commercial GSM services in Nigeria and has scored a series of many "firsts" in the highly competitive Nigerian telecommunications market including the first to introduce toll-free 24-hour customer care; first to launch service in all the six geo-political zones in the country; first to introduce affordable recharge denominations; first to introduce monthly free SMS and first to introduce monthly airtime bonus.

A truly innovative company, Airtel has showed resilience, charting new paths in meeting the demands and needs of its esteemed stakeholders and enhancing distribution as well as providing affordable services to empower more Nigerians.

In Nigeria, Airtel is working tirelessly to live up to an ambitious vision of being the most loved brand in the daily lives of Nigerians as it offers a superior brand experience and a portfolio of innovative products & services ranging from exciting voice solutions to inventive data packages and mobile broadband.

 

Method of Application

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