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Senior Copywriter At RS Hunter

Date Posted: 07/Nov/2013
Deadline: Not Specified



The Senior Copywriter is responsible for developing concepts and writes copy across a broad range of projects, from campaigns through to advertising and marketing collateral. The role is responsible for internal and external promotional materials for clients.



  • Come up with words and verbal content that are used alongside the visual elements
  • Constantly Come up with creative and imaginative, and curious about clients’ products or services
  • Develop concepts and writes copy across a broad range of projects, from advertising campaigns through to advertising and marketing collateral.
  • Take client’s advertising brief and produces original copy ideas with the objective of capturing the target audience’s attention.
  • Attend or holding meetings with account executives, at which time the client’s requirements and core messages are discussed.
  • Gain a deep understanding of the product, target audience and competitor activities in the market.
  • Explore different ideas and concepts for both the visual and verbal elements in union with the creative team.
  • Prepare drafts of different initial options for the creative director.
  • Make changes to the copy until the client is satisfied.
  • May play a role in coordinating the production phase; booking and liaising with designers, illustrators, printers, photographers and production companies.
  • Brainstorm ideas and concepts for the visual and words with other members of the creative team
  • Write various copy options, which may be presented to the client as a story board (a consecutive series of frames depicting the script and drawings that may be used)

Experience & Qualification:

  • 5-7  years relevant experience
  • B.Sc. English, Journalism and Mass communication


Skills and Specifications:

  • Strong spelling, grammar, proofreading and communication skills
  • Creative, curious nature is key, as well as the ability to think in visual terms
  • Able to communicate clearly both verbally and in writing
  • Must be well-organized
  • Excellent people skills and the ability to work with a wide range of people
  • Must be able to handle pressure

- See more at:

Method of Application

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