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Marketing Manager - Customer Acquisition At Taafoo

Date Posted: 03/Feb/2014
Deadline: Not Specified

We are looking for a smart and motivated marketing manager to join the customer acquisition team to develop and lead marketing programs through existing and new channels. The ideal candidate will have both a customer focus and an analytical mindset that can drive positive ROI through a variety of different programs. Channels could include lead generation programs, affiliate and other ad networks, email communities, or any other channels where our customers might reside. We are looking for a go getter with lots of ideas on how to contribute to continued growth and has the ability to bring those ideas to market.
Grow and improve the profitability of existing channels through assessing current practices and policies and implementing changes to help them profitably scale
Manage channel needs including deal negotiations, reporting, tracking, offer setup utilizing marketing tools and best practices
Keep up to date on new trends in online and offline advertising and determine if they are appropriate fits with taafoo's marketing objectives
Seek out new channels who can deliver incremental taafoo customers with a positive return on investment
Prepare and present weekly, monthly, bi-yearly reviews of customer marketing activities and the business impact
Experience with developing strategy, planning and implementing integrated marketing programs
Experience with internet marketing and tracking, lead generation and acquisition programs
Ability to assimilate new ideas and information quickly, to successfully recommend actions using objective data, and influence the actions taken based on that data
Proven track record of moving quickly and delivering results in an entrepreneurial environment
Vendor/agency management experience
Technical Skills - ability to translate business issues into technical language and vice versa
Bachelor’s Degree in Business, Marketing or related field
eCommerce industry knowledge preferred
SQL Server/MySQL experience preferred
taafoo is an Equal Opportunity Employer


To Apply: Email your CV to [email protected] with Subject: Marketing Manager - Customer Acquisition

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