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Brand Manager At A Multinational FMCG Company

Date Posted: 26/Mar/2014
Deadline: Not Specified
  • Specialization Engineering
  • Industry
  • Experience 0 year(s)
  • Location Nigeria

Job description

Key Position Responsibilities :

  • Marketing Strategy Development
  • Develop an annual Marketing Plan to achieve targeted results.
  • New product development
  • Development of tactical marketing initiatives/recommendation of Trade Promotions
  • Accurate forecast of sales demand
  • Consumer communications
  • Financial and Budget Management

EXPERIENCE : 5 - 8 years in the same field with a multinational FMCG background.

 

Key Expected Position Results :

 

  • Plug into global brand centre’s to tap into brand strategy.
  • Analysing market & consumer insights and trends, and developing business opportunities for brands. Decide the MR Plan for the portfolio.
  • Brand Equity and Brand Mix development for the category portfolio
  • Deliver KPIs by developing strategies and executing key new products and strategic projects.
  • Identify and prioritise market & consumer insights & trends in rolling out innovations.
  • Gain Management approval and successfully launch new products.
  • Deliver as needed projects and analysis in a timely manner.
  • Enter monthly sales volumes forecast that best reflect forward sales.
  • Develop and execute consumer communications strategies including TV, print, PR etc.
  • Driving investment strategies and budget commitments behind brand strategies by country to ensure maximisation of brand potential.
  • Managing Brand P&L across the region.

Desired Skills and Experience

Skills required to perform position responsibilities & achieve results / outcomes :

  • Passion for Growth relating to high energy levels, motivation and scale of ambition
  • Significant level of organizational insight and awareness
  • Change Catalyst and Seizing the future
  • Strategic Influencing
  • Team Commitment

 

Method of Application

Interested and qualified? Click the Apply now button to send your application

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